$0
This would cost $0 because nothing new was shot and the client edited it himself pieced together with visuals from Creative Commons website Pexels.com. It’s a website people upload their photos and videos to so people can use them for free as long as they give them credit. Not bad for a curated/spontaneous kind of video. But I was extremely limited. I could not do this for anything with a solid script or concept.
$400
I shot the talent over the course of 2 hours and made a promo video with an excerpt of the song. Light on concept and choreography.
$450
We shot 4-5 rounds of them recording the song and then I bounced. I edited the various angles together to look like it was all from the same take as I only got the one final wav file.
$500
I shot an entire show’s worth of footage and edited it together to look like I had more than one camera shooting.
$300-$3,000+
Basic lyric videos. The harder they are to shoot, animate and piece together, the more expensive it will become.
Some more examples:
$800
They threw a party. They shot everything and gave me a hard drive of footage to edit.
$1600
Most of that went into the props, costumes and set dressing. We shot everything in one day.
$5,000
Half of the budget went to rent the Amargosa opera house. All other locations were cheap or free.
$5,000
This one cost more than it seems like it would cost because we filmed a lot of scenes over a period of many days in multiple locations plus a lot of animations.
$8,000
This one would have been WAY better had the label in NYC given us $15,000 or $20,000 as we could have done a lot more. Everything here was shot in one 8 hour day in a white room we painted black (and had to paint back white as soon as we were done). Most of the expenses went to location, costume, and the $100,000 Jack Storms sculpture we rented for ONE day and had to ship right back or incur another day rent on the object. We rented an entire lighting truck for this.
$20,000
We rented a double decker bus, had a complete film crew, had tons of extras, shot over the course of 4 days, got access to Luxor gaming tables and presidential suite.